BRANDING CONSISTENTLY TO
ATTRACT YOUNGER MEMBERS
SCOTT BOWKER
BAC MARKETING DIRECTOR – WWW.SKIBAC.ORG
| TABLE OF CONTENTS | |
| 1. | SITUATION ANALYSIS |
| 2A. | INDUSTRY MARKETING INITIATIVES - NSAA |
| 2B. | INDUSTRY MARKETING INITIATIVES - SIA |
| 2C. | INDUSTRY MARKETING INITIATIVES - SNOWMONSTERS |
| 3. | CLUB/COUNCIL BRANDING |